It’s all the rage today. If your church is struggling to reach people and be relevant, do away with preaching, hymns, and anything traditional. Instead, do what successful corporations do: give people what they want. A hip environment, convenient services, lots of contemporary music or drama, and maybe a catchy campaign. Downplay doctrine or Christian lingo. If you must preach, keep it short and upbeat. That is the seeker church movement that’s rapidly transforming – and even splitting – countless congregations.