To love the soul is to really love. To pet and pamper and indulge your child, as if this world was all he had to look forward to, and this life the only period of happiness—to do this is not true love, but cruelty. It is treating him like some beast of the earth, which has only one world to look to, and nothing after death. It is hiding from him that grand truth, which he ought to be made to learn from his very infancy—that the number one goal of his life is the salvation of his soul.
J.C. Ryle