Pastors of many growing churches preach almost weekly about healthy self-esteem, as if it were taught on every page of Scripture. Too many Christians never see that self-love comes out of a culture that prizes the individual over the community and then reads that basic principle into the pages of Scripture. The Bible, however, rightly understood, asks the question, “Why are you so concerned about yourself?” Furthermore, it indicates that our culture’s proposed cure – increased self-love – is actually the disease. If we fail to recognize the reality and depth of our sin problem, God will become less important, and people will become more important.